On|Off returns to Paris Fashion Week from September 30th to October 2nd 2011, making its catwalk debut in the French Fashion Capital.

The innovative fashion showcase will take place at its new venue in Paris, Espace Commines. The prestige location in central Paris has previously hosted showrooms/catwalk-shows from designers such as Veronique Branquinho, Comme de Garçons, Helmut Lang and Alexander McQueen. An ideal location that situates On|Off at the forefront of international cutting-edge fashion, enabling to deliver On|Off’s new direction as a Global Platform.

For the catwalk debut in Paris On|Off’s team has carefully selected two of the most dynamic designers of the moment: Pam Hogg and Charlie Le Mindu, debutants in the French Capital too. The Espace Commines will also feature a selective elite designer showroom and a third catwalk show featuring three of the most exciting international emerging designers. More details to be unveiled soon.

The theme for our debut in Paris is “Diamond”, the most valued and hardest gemstone, and the most desired. You can find the elements through the overall curation of the venue. Elements representing both the qualities of On|Off’s designers: pure and desired, and elements of our new unique space.

Lee Lapthorne: “The On|Off team and I are extremely excited to be showcasing in Paris and feel that its part of our international evolution.”

Pam Hogg: “It’s magnificient to be given the chance to show in Paris, something I’ve always dreamed of. On|Off have championed me since my return to fashion in 2008. Ever since that first show they have given me the opportunity to explore my potential as a creative designer allowing me to grow without question or restriction.”