Success Stories
On|Off has a strong international reputation of showcasing 'design over hype' with a track record of discovering and nurturing new talent including Peter Pilotto, Gareth Pugh, Louise Gray, Yang Du, Mark Fast, Aminaka Wilmont and Hannah Marshall to name a few.
Yang Du is a Chinese London based designer who was discovered by On| Off in 2009. After several meetings and mentoring advice, Yang was chosen to showcase her debut collection within the successful collaborative catwalk show On|Off Presents. Yang was also awarded a sponsored exhibition space. On|Off’s support continued, taking Yang Du to showcase internationally in the On|Off Paris Showroom in October 2009.
Continuing on the successful response to Yang’s debut On|Off appearance, On|Off chose to sponsor Yang once again through a static presentation and a sponsored exhibition space for the duration of the event. Yang Du was invited to participate in the On|Off Paris Showroom in March 2010 building on her International reputation.
Most recently Yang has been awarded NEWGEN sponsorship by the British Fashion Council and showcased her SS11 collection at Somerset House within the London Fashion Week exhibition.
Celebrity followers include Marina Diamondis and Paloma Faith.
Stockists include: Browns Focus, Labour of Love, Supersweet, RA (Antwerp), BNC (China), 10 Corso Como (Italy)
Yang Du
Austrian born Peter Pilotto and Libyan born Christopher De Vos are the designers behind the Peter Pilotto label. The design duo met while studying at the Royal Academy of Fine Arts in Antwerp.
On|Off supported Pilotto with his first ever London stand alone catwalk in September 2007, featuring on the On|Off catwalk schedule. Pilotto was also awarded NEWGEN sponsorship to showcase within the London Fashion Week Exhibition.
In February 2008 Pilotto gained NEWGEN exhibition sponsorship for the second time and also staged a standalone catwalk show.
Since September 2008, Peter Pilotto have been awarded on-schedule presence as well as the NEWGEN sponsorship support for Catwalk and Exhibition for the last four seasons. They have showcased cutting edge catwalk shows in unique venues including Selfridges car park, and most recently the new Topshop venue at Waterloo train station.
Peter Pilotto have also succeeded in securing key collaborations, including Nicholas Kirkwood and most recently Kipling.
Celebrity fans include Rhianna, Peaches Geldof, Kate Bosworth, Claudia Schiffer and Lisa Snowden.
Stockists now include: (UK) Dover Street Market, Selfridges, Liberty, Harvey Nichols, Joseph, Bluebird, Feathers (FRANCE) Colette, L'Eclaireur, Le Bon Marche and many more.
Peter Pilotto
Born in Sunderland, he studied on the Art Foundation course at City of Sunderland College and completed his degree in Fashion Design at Central St Martins in 2003.
On|Off showcased Gareth Pugh’s debut stand alone catwalk collection in February 2006 at the Royal Academy of Arts. Pugh’s show was supported by NEWGEN sponsorship and was attended by Anna Wintour, Hilary Alexander and Stuart Rose.
The following 3 seasons, Pugh was awarded NEWGEN sponsorship and showed on-schedule at the British Fashion Council tents at the Natural History Museum. In February 2008, Pugh staged a standalone catwalk show at the Old Truman Brewery before eventually making his debut at Paris Fashion Week, later that year in September.
Continuing to push the boundaries of fashion, in February 2009, Pugh showcased his AW09 collection through a digital film presentation. Following this success, in September 2009 his showcased a short film collaboration in New York as well as revealing his SS10 collection at Paris Fashion Week yet again. Pugh showcased another successful collection in Paris for AW11, with his front row featuring Grace Coddington, Mario Testino, Ellen von Unwerth, Leigh Lezark, Sean Combs and Carine Roitfeld.
After the success of February 09’s film, Pugh’s most recent collection was also presented via a digital film presentation at the Parc de Bercy sports stadium. Fans of Pugh could then watch the film on SHOWstudio.com an hour later.
Gareth Pugh
Louise Gray is a hand embroiderer who first studied at The Glasgow School of Art and went on to graduate with an MA from Central Saint Martins College in London. Immediately following her graduation she was selected by Fashion East, and showed three seasons there.
Louise Gray first showcased with On|Off in February 2010 at Victoria House. On|Off continued to support her with a show in February 2011. Additionally On|Off helped to gain financial sponsorship for Louise Gray over 2 seasons, with cotton USA.
Louise has spent the last 5 seasons building a label based on brightly hued, boldly textured garments whose shapes are simple and where movement and embellishment take center stage. Employing a wide range of materials nothing is quite what it seems in Gray's work. Contrast is key and Gray reworks traditional stitches and embroidery techniques to create modern folk details.
Louise Gray
Finding inspiration in London, Mark studied at Central Saint Martins for five years. He completed his BA there and went on to complete his MA in February 2008.
Whilst attending Saint Martins, Mark created knitwear for Bora Aksu for three seasons. In 2007 Mark showed his graduate collection at the Central Saint Martins show at London Fashion Week and caught the attention of buyers from Browns Focus in London. Mark showed his spring/summer 2009 collection at On|Off's event at the Royal Academy of the Arts, London, in September 2008.
He has also collaborated with Stuart Vevers for the Loewe RTW AW09 show and with Christian Louboutin on shoes for his SS10 collection. Mark was awarded NEWGEN support in January 2009 and showed his autumn/winter 2009 collection in the tent at London Fashion Week in February 2009.
Mark Fast is now stocked in seven countries worldwide. This year's highlights for Mark include being invited to work with Another Magazine on a special project with Tilda Swinton and contributing to the Loewe ready-to-wear show in Paris.
Stockists now include: Browns Focus, Selfridges, Colette, Gallery Berlin, 10 Corso Como, Cement (Asia), Curve (LA), Seven (NY), Barneys (NY)
Mark Fast
Marcus Wilmont studied fashion menswear at Central Saint Martins and Royal College of Art (MA) in London, where On|Off first spied his talent. He has won multiple of prizes and awards of which the most prestigious was “Collection of the year at International Talent Support Competition (ITS4) in Italy.
Maki Aminaka Löfvander graduated from University College of Borås in Sweden studying fashion womenswear. She has worked for a number of renowned London designers and was Robert Cary-Williams studio manager for two years. The duo met whilst working at Robert Carey William’s studio and their shared dreams and ambition became AMINAKA WILMONT in 2006.
On|Off showcased the duo’s debut collection within the designer exhibition in September 2006 at the Royal Academy of Arts. On|Off continued to support Aminaka Wilmont for four seasons, offering mentoring advice and sponsored exhibition presence until the designers won Fashion Fringe in 2007. The pair went onto showcase six successful catwalk shows before returning to On|Off in September 2010 to showcase their SS11 collection.
Their creativity has previously won designers Maki Aminaka and Marcus Wilmont the praise of prestigious fashion dignitaries – national as well as international.
Stockists include: Net-A-Porter, Blue & Cream (USA), Feathers, Selfridges, VAKKO (Turkey), Metal Flaque (France).
Aminaka Wilmont
Since gaining a First Class degree from Colchester School of Art & Design in 2003, and invaluable work experience with leading London Fashion Week designers, Hannah Marshall has gone onto establish herself as an emerging designer and entrepreneur in her own right. Recognised by organisations such as the BBC, The Princes Trust, Channel 4 and NESTA (The National Endowment for Science, Technology and the Arts).
Establishing her label in February 2007, On|Off selected Hannah Marshall to showcase her debut collection within the On|Off static exhibition. The following season, On|Off’s support continued resulting in Marshall being selected for ‘On|Off Presents...’ the first collaborative catwalk show at On| Off featuring exceptional exhibition designers.
For AW08, Marshall’s collection was shown as part of NEWGEN at London Fashion Week, as was ‘Power Architect’ for SS09. Following this collection Marshall successfully received the highly acclaimed New Generation sponsorship for the third season running, showcasing the AW09 collection within the London Fashion Week main exhibition. The same season, Marshall returned to On|Off in February 2009, to showcase her first off-schedule presentation at On|Off’s new venue. This was a collaborative presentation with rock band Ipso Facto.
For Spring Summer 2010, Marshall debuted her first catwalk show at London Fashion Week where British supermodel Erin O’Connor modelled for Hannah Marshall exclusively. Due to the success of this show, the British Fashion Council offered Hannah Marshall her first On-Schedule show in February 2010, where the AW 2010 collection was showcased at the LFW main tents.
Stockists now include: Harrods (London), Opening Ceremony (New York, LA, Japan), 10 Corso Como (Korea), Luisa Via Roma (Italy), RA (Antwerp)